Haocheng Zhang













































                                                                                                                                                                                                                                                                                                                                                                                                                                                                           

©2025 Haocheng Zhang


This page previews work by Haocheng Zhang (1992, CN).
From 2023 he is working on a PhD in the Art and Design,
His practice navigates between designing, editing, imaging, staging, performing, painting and lecturing.



PhD Candidate | Graphic Designer | Artist |  Asian Aesthetics




















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EDUCATION

June 2023 - now
Victorian College of the Arts,
Faculty of Fine Arts and Music,
The University of Melbourne
Ph.D. Candidate Art and Design


September 2019 - July 2021
Royal Academy of Fine Arts Antwerp
Master of Graphic Design (Honorary Degree)


June 2016 - January 2017
Taipei Fu Jen University
Master of Exchange Student


September 2015 - June 2018
Sichuan Normal University
Academy of Fine Arts · Academy of Calligraphy
Master of Visual Communication (Distinguished Alumni)


September 2011 - June 2015
Sichuan Normal University
Academy of Fine Arts · Academy of Calligraphy
Bachelor of Animation

WORK EXPERIENCE

April 2022 - April 2023
SIA International Art Education, China
Graphic Design Senior Lecturer


December 2023 - now
Practice  Lab, Melbourne
Graphic Designer


June 2020 - July 2020
Graphic Design Intern
LOBSTER Design Antwerp,  Belgium


July 2018 - July 2019
Graphic Design Department, Academy of Fine Arts,
Jinjiang College, Sichuan University, China
University Lecturer


June 2012 - now
Graphic Design Freelancer & Private Lecturer

RECOGNITIONS

About


Awards

AGDA Design Award - Distinction Award - HEY Typeface
2025 Adelaide Fringe Fund Grants -  Shan Gao Shui Chang
Award360° Best 100 Awards - HEY Typography  
University of Melbourne, Graduate Research Impact Scholarship
PRINT Awards  - Handytype
ADC 103rd Annual Awards, Merit Honor Award - Handytype
New York TDC 70th, Typographic of Excellence - Season Type
New York TDC 70th, Typographic of Excellence - Handytype
MUSE Creative Awards, Silver Winner - Handytype
Communication Arts 2024 Interactive Award - Handytype

The 16th China Star Design Award - Bronze Award (Professional Group)
Tokyo TDC Awards Excellent Work - Handytype
Tokyo TDC Awards Excellent Work - Season Type
Award360° Best 100 Awards, Season Type Selected

University of Melbourne, Research Full-Scholarship
Moscow Biennale of Graphic Design Golden Bee x 3
WWF, Art Funding Supports Artist - Mountian            
COMMUNICATION ARTS Design Award
Tokyo TDC Awards Excellent Work - Body Typeface
Award360° Graduate 100 Awards, Mountain Selected
Sichuan Normal University Distinguished Alumni

D&AD Award Next Designer Pencil Award
New York 100rd ADC Annual Awards Silver Cube
Honorary Scholarship, Royal Academy of Arts Antwerp
Young Blood Awards (NewOne Awards), Golden Award

Sichuan University Jinjiang College Excellent PPT
Selected in the 14th Asia-Pacific Design Annual Book
Sichuan Normal University President Scholarship
Sichuan Normal University Excellent thesis/design

Sichuan Normal University Academic Scholarship
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👦🏻 📂
Haocheng Zhang

A Chinese graphic designer formerly residing in Belgium, Currently, he is pursuing a Design Ph.D. at the Victoria College of the Arts, University of Melbourne. His work is centered on typography design, natural, cross-culture, experimental performance, and multidiscipline.

He spent his childhood in a peaceful area in the embrace of mountains and rivers. So it makes him rethink what an ideal living environment for a human being is like. He thinks the mountain and body are a perfect metaphor with which we can explore many topics in artistic and profound ways.




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Features

Main Theatre at Adelaide College of the Arts - Shan Gao Shui Chang
Slanted Experimental Type 3.0 - HEY Typeface
Independent Type ll - Slanted
2025 Adelaide Fringe Fund Grants
AGDA Design Award - Distinction Award
AGDA Desgin Award Reporting My Design Journey
HEY Performance Poster  -  Font In Use
New Music Studio - Shan Gao Shui Chang 山高水长
PRINT Awards 2024
ADC 103rd Annual Awards, Merit Honor Award - Handytype
New York TDC 70th - The World’s Best Typography - Season Type
New York TDC 70th - The World’s Best Typography - Handytype
VCA Design & Production Research Newsletter
Chinese Short-Film Festival
Communication Arts - Handy Type
MUSE Creative Awards, Silver Winner
Star Design Award -  China Packaging Design Committee - Bronze
Melbourne Fringe Festival
FONT IN USE
Slanted Magazine #42
Slanted Magazine #40
Design 360° Best 100 Graduation
It’s Nice That! (Works Slanted)
New York ADC Award
D&AD Award
D&AD Award The Next Winners
Communication Arts
On Boards Biennale
EXPO: We Are the Next Generation
It's Nice That!
COMMARTS
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 🙌 🏆
Guiding students on admission offers...

Slade School of Fine Art, University College London, Royal College of Art London, RMIT University, University of the Arts London, University of Sydney, University of New South Wales, Goldsmiths, The Glasgow School of Art, Kingston University, Loughborough University, University of Southampton, New York School of Visual Arts, California College of the Arts, Maryland Institute College of Art, Savannah College of Arts and Design (Scholarship: US $5,000 per academic year), Pratt College of Art and Design (Scholarship: US $15,000 per year),  Accademia di Belle Arti di Venezia, Hong Kong Institute of Education, etc.



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Exhibitions

Antwerp Poster Festival * Us By Night, Belgium
New York TDC70 Winner Exhibition in Kyushu, Nagoya & Tokyo
1st Edition FiftyFifty Traveling Exhibition with ATypI Brisbane
Guangzhou Art Book Fair Exhibition, China
WWF, Mysterious Laputan, Shenzhen, China
Award360° Best 100 Exhibition, Hangzhou, China
Biennale of Graphic Design Golden Bee, Moscow
EXPO at Royal Academy of Arts Antwerp, Belgium
Belgium WE ARE THE NEXT GENERATION Exhibition
Billboard Project Antwerp Poster Exhibition, Belgium
Korea KCED Design Association Poster Exhibition
The 10th Asian Design Triennial, Japan
Bolivia International Poster Design Biennale
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Academic Conference Presentation

International Conference on Design Principles & Practices, Singapore
The Material Image Conference,  National Art School, Sydney

InSEA Asia Regional Congress - Unlimited Co-creation, China




Workshop / Lecture

Dance House - On The Table, Stories in Things, Melbourne
Bachelor 3 of Graphic Design, University of Melbourne
Master of Graphic Design, University of Melbourne
MA Experimental Typography Workshop, RMIT University  
Master of Communication Design, RMIT University
Bachelor of Art Design, Sichuan Normal University, China





Worked with...

ACCA, Dance House - On The Table, The University of Melbourne MSD, MCM New Music Studio, University of the Arts London, -ish film, Pratice Lab, 4A Museum, KABO, You Jian Ri Cun, etc.




Jury Member

A' Design Award and Competition Jury Member





Member

Member of Asian Cultural Research Hub (ACRH)
Member of Sichuan Graphic Association (SGDA)



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01 - 03/Nov/2024

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